Vernor's Advertising Collectibles

Vernors Advertising Collectibles

Vernors Ginger Ale is a soda drink created in 1866 by James Vernors, who was a Detroit pharmacist. He created the formula for the carbonated drink shortly after he returned from the Civil War, and he established his first ginger ale bottling plant in Detroit in 1896. The company remained associated with the James Vernors family until 1966.

How do you collect Vernors Ginger Ale collectibles?

Vernors was one of the first to use ginger in a soft drink producing a fruity flavor with fizz. Some guidelines for collecting Vernors advertising collectibles include:

  • Decide what you want to collect: There are many different choices in what Vernors items to collect, including bottles, advertising signs, crates, trays, and embossed glasses.
  • Study: Learn the types of Vernors collectibles available.
  • Find Vernors collectibles: You can locate Vernors collectibles online, at antique stores, and from individual collectors.
  • Consider items’ conditions: Items in pristine condition are usually more valuable.
  • Make your purchase: After you have found your Vernors Ginger Ale collectibles, display or use them in your home.

Can you collect bottles made in different locations?

Over the company's history, it has been bottled in 23 Michigan cities, and it is still manufactured in Holland, Michigan. You can hunt for the bottles from the 1950s as each bore the name of the city where this ginger ale was created. In addition to Michigan cities, this soda has been bottled in:

  • Alabama
  • Arizona
  • California
  • Colorado
  • Connecticut
  • Florida
  • Illinois
  • Indiana
  • Iowa
  • Kentucky
  • Massachusetts
  • Nebraska
  • New York
  • North Carolina
  • Ohio
  • Oregon
  • Pennsylvania
  • Texas
  • West Virginia
  • Wisconsin

Additionally, this ginger soft drink was produced in 10 cities in Canada. You might decide to collect only the soda bottle pop caps, which display the city where the drink was produced. You may also focus only on bottles before or after the apostrophe and “s” were added or dropped.

What types of advertising signs are available?

The world was introduced to Vernors ginger ale flavor and taste through different types of advertising like Vernors serving trays, bottle openers, and aprons. There was also a large Art Deco-sign that was on the side of the factory’s headquarters in Detroit. However, the company also used other types of advertising signs to make its original ginger-flavored drink including:

  • Porcelain signs: These soda signs made from powdered glass fused onto rolled iron were used in the 1890s when the first bottling plant was established.
  • Tin signs: This Detroit-based company used several different types of tin signs.
  • Neon signs: In addition to the neon sign on the manufacturing plant, there are other neon signs from the 1920s and 1930s like the “Deliciously Different” neon sign.
  • Cardboard signs: These signs were used in the 1950s.
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