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I had wanted to try this lip treatment by It Cosmetics for some time. I am a fan of Fresh Sugar Lip Treatment and use that on almost a daily basis. The Je Ne Sais Quoi lip treatment by It is more of an actual treatment than a treatment/lip color. While Fresh is highly pigmented, this only adds a hint of color. The hue takes a bit to show up (it interacts with your lips) and when it does, it is a very muted tone. This is something I would wear on my "at-home no makeup" days to treat my lips and provide moisture, but I wouldn't actually call it a cosmetic. All in all, it's a wonderful lip therapy and really does the job treatment-wise. I would definitely purchase it again. However, if you are looking for a lip treatment that also provides color, this is not for you.
Verified purchase: Yes | Condition: New
I just turned 70 and have been searching for the right cosmetics for my age. IT cosmetics won and my fave product of theirs is Jen Ne Sais Quoi lip balm in rose. Older ladies are said to look best when lip color matches the gums. This is perfect in color and it keeps lips moist without drying or bunching. Also the price is right.
Verified purchase: Yes | Condition: New
This lip treatment lasts a long time, is great at keeping the lips soft and conditioned--all while adding a nice, natural hint of color. I keep one in my office, another in my purse and a third with my cosmetics. I highly recommend it!
Verified purchase: Yes | Condition: New
First of all, I find the use of “awesome sauce” most offensive. I like the “it” cosmetics better than any other. I’m 71 and have a basis for comparison. The only shortcoming I’ve dealt with is the tendency for the brushes to separate from the wand—perhaps a better quality adhesive? I urge your representatives to learn and to use standard speech. The consumers have a right to access good role models, in both speech and behavior. Lazy language is another indication of the current tendency to expect less.
Verified purchase: Yes | Condition: New
This gives you just a hint of color with the best lip moisturizer ever created. I have tried many many products in 40 years & only this works to heal my dry, cracked, peeling lips. It’s long lasting too! It’s great when you wake in the morning & your lips are still moist with a tint of color; it’s almost miraculous!
Verified purchase: Yes | Condition: New
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