I read it after reading Dawkins so that helped. I little light in "theory" but never the less a stimulating read. Makes a lot of things make sense now where they maybe did not before.
I'm still in serious "gush" mode so please excuse any perceived hyperbole : I assure you it IS justified!! OK cultural context - this is a book by a hardline neo-darwinist. Blackmore's stance is much closer to the infamous "determinism" than any of the evolutionary psychologists. She fundamentally agrees with Dennett's theory of consciousness with one exception: he doesn't go far enough! The self is no benign user-illusion but a harmful fallacy! She fundamentally agrees with the replicator-centric view of Trivers, Dawkins, Wilson et al. However she disagrees with Dawkins that we can "escape the tyranny of the selfish replicators" - on the contrary once we realise there are two fundamental strains, it becomes obvious that we cannot. OK that's the superficially hardline uncompromising baseline position. What sells it? What makes it NOT a rant? It is deeply balanced. Every point is thought out in tremendous detail. Nods and winks to more conciliatory approaches are spelt out, and the decision to amend them is justified GENEROUSLY. The position Blackmore adopts exposes the supposed nature/nurture dichotomy as an illusion, and reconciles sociobiology with sociology - a remarkable feat in itself! Her critical eye over the literature is balanced and reasonable. She makes no bones about her allegiance to the Dawkins Dennett and Pinker world-view but is NO puppy - none of them go far enough and she explains very clearly WHY. This is someone with credentials in the alternative world but those credentials create cognitive CONSONANCE with her rigorous scientific approach. If you ever wondered WHY you felt sympathies with Zen as well as with Williamsian biology, you will find some clarity here. Blackmore's vision of history sits just as well with Diamond's geographical approach as with Pinker's tool-set mind-set and once you get used to thinking in terms of two overlapping pools of replicators, the ideas fall into a VERY exciting place. I am utterly convinced by this book and this vision. Doubtless the details are yet to unfold in many respects and we may have to revise 99% of what we currently think based on this genomemo model of existence, but if a meaningful, useful and justifiable approach to existence is what you're looking for, this particular niche within ultra-Darwinism is not a bad choice. This will not dissuade you from your Pinkerian or Dennettian perspective, nor will it undermine your biocentric Cosmedian agenda. It will simply show the fallacy of "the exception of culture" for what it is, and provide a purely, solely evolutionary framework for ALL of our existence, warts, handshakes and all. OK I'm starting to repeat myself. Time to meditate! BUY THE BOOK DAMMIT!!! xRead full review
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