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Management Information Systems : Managing the Digital Firm by Jane Laudon and Kenneth Laudon (2017, Trade Paperback)

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About this product

Product Information

For courses in Management Information Systems (MIS) The authoritative, case-based view into how businesses leverage information systems Kenneth and Jane Laudon's popular Management Information Systems: Managing the Digital Firm continues to define the way MIS courses are taught. Designed for business students, the text provides insight into how contemporary businesses leverage information technologies and systems to achieve corporate objectives. The new edition provides the most up-to-date and comprehensive overview of information systems used by businesses today, including all-new real-world cases and discussion of significant contemporary topics, from big data and the Internet of Things (IoT) to machine learning and DevOps. Featuring comprehensive coverage of new technologies and applications, while also considering their impact on business models and decision-making, Management Information Systems enhances learning through vivid examples designed to capture the imaginations of all students. As they build sought-after skills for the modern workplace, students will learn to lead management discussions and drive decisions about their firm's information systems. Also available with MyLab MIS MyLab TM MIS is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Students, if interested in purchasing this title with MyLab MIS, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information.

Product Identifiers

Publisher
Pearson Education
ISBN-10
0134639715
ISBN-13
9780134639710
eBay Product ID (ePID)
235084248

Product Key Features

Author
Kenneth Laudon, Jane Laudon
Publication Name
Management Information Systems : Managing the Digital Firm
Format
Trade Paperback
Language
English
Publication Year
2017
Type
Textbook
Number of Pages
648 Pages

Dimensions

Item Length
11in
Item Height
1in
Item Width
8.8in
Item Weight
48 Oz

Additional Product Features

Lc Classification Number
T58.6.L376 2018
Edition Number
15
Table of Content
I. Organizations, Management, and the Networked Enterprise 1. Information Systems in Global Business Today 2. Global E-business and Collaboration 3. Information Systems, Organizations, and Strategy 4. Ethical and Social Issues in Information Systems II. Information Technology Infrastructure 5. IT Infrastructure and Emerging Technologies 6. Foundations of Business Intelligence: Databases and Information Management 7. Telecommunications, the Internet, and Wireless Technology 8. Securing Information Systems III. Key System Applications for the Digital Age 9. Achieving Operational Excellence and Customer Intimacy: Enterprise Applications 10. E-commerce: Digital Markets, Digital Goods 11. Managing Knowledge 12. Enhancing Decision Making 13. Building Information Systems 14. Managing Projects 15. Managing Global Systems References Glossary Indexes
Copyright Date
2018
Target Audience
College Audience
Topic
Management Information Systems, Information Management
Lccn
2016-048325
Dewey Decimal
658.4038011
Dewey Edition
23
Genre
Computers, Business & Economics

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