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Que Biz-Tech Ser.: Outsmarting Google : SEO Secrets to Winning New Business by Bradley Bailyn and Evan Bailyn (2011, Trade Paperback)

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About this product

Product Information

"There are millions of idiots running around calling themselves Gurus. Evan is different. He goes in and simply gets it done the right way--legally, quick, and smart. Every company I start goes through Evan. I'd be crazy not to use him." -- Peter Shankman Outsmarting Google Breakthrough Google site optimization techniques from one of the world's leading authorities on SEO! If you aren't at or near the top of Google searches, you won't be found. Your company might as well not exist . But many common Google "search optimization" techniques don't work--or even make things worse. In Outsmarting Google , world-renowned search expert Evan Bailyn reveals real, gritty, up-to-the-minute tactics that helped him attract more than 50,000,000 visitors last year without spending a dime on advertising! You won't find any unethical "black hat" tricks here: only proven techniques that reflect comprehensive testing and extraordinary insight into Google's secret rules. Read this book: Discover the supercharged site optimization techniques Google doesn't want you to know! New high-profit SEO solutions for every marketer, entrepreneur, and site owner! * Uncover SEO myths and outdated techniques that no longer work * Leverage Google's deep knowledge of how and why people search * Integrate five core SEO ingredients: keywords, links, meta page title, URL structure, and time * Understand what's really involved in choosing the best keywords * Acquire links that help, and avoid links from "bad neighborhoods" * "Age" your sites to build trust and escape the dreaded Google "sandbox" * Use Google AdWords to cost-effectively complement SEO and cover your "long tail" * Convert SEO results into paying customers * Optimize for Facebook, Twitter, and YouTube * Improve performance on Bing and Yahoo! without compromising your Google ranking * Prepare for brand-new trends in personalized and real-time search

Product Identifiers

Publisher
Pearson Education
ISBN-10
0789741032
ISBN-13
9780789741035
eBay Product ID (ePID)
99620490

Product Key Features

Book Title
Outsmarting Google : Seo Secrets to Winning New Business
Author
Evan Bailyn, Bradley Bailyn
Format
Trade Paperback
Language
English
Topic
Web / Social Media, E-Commerce / Internet Marketing, Web / Search Engines
Publication Year
2011
Genre
Computers, Business & Economics
Number of Pages
240 Pages

Dimensions

Item Length
8.9in
Item Height
0.6in
Item Width
6.1in
Item Weight
11.1 Oz

Additional Product Features

Lc Classification Number
Hf5415.1265
Copyright Date
2011
Target Audience
Trade
Lccn
2011-010081
Dewey Decimal
658.8/72
Series
Que Biz-Tech Ser.
Dewey Edition
22
Illustrated
Yes

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item 1 Outsmarting Google: SEO Secrets to Winning New Business (Que Biz-Tech) - GOOD
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item 2 Outsmarting Google by Bailyn, Evan
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item 3 Outsmarting Google: SEO Secrets to Winning New Business [Que BizTech]
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item 5 Outsmarting Google: SEO Secrets to Win..., Bailyn, Evan
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item 6 Outsmarting Google Paperback Textbook By Evan & Bradley Bailyn Web Design...
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Most relevant reviews

5 out of 5 stars
by geminiman_61Apr 12, 2013
Buy it!
Highly recommended white hat SEO book. Considering it was written a couple of years back, it still holds true for today's SEO practice. Simple and easy to follow. Looking forward to the latest edition though.

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