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The Secret Language of Competitive Intelligence By Leonard Fild (2006 Hardcover)
US $12.95
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Located in: Glenville, Pennsylvania, United States
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Estimated between Thu, May 16 and Tue, May 21 to 43230
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eBay item number:253677842183
Item specifics
- Condition
- Subject
- Business & Economics
- Year
- 2006
- Features
- 1st Edition, Dust Jacket
- ISBN
- 9780609610893
- Book Title
- Secret Language of Competitive Intelligence : How to See Through and Stay Ahead of Business Disruptions, Distortions, Rumors, and Smoke Screens
- Item Length
- 7.9in
- Publisher
- Crown Publishing Group, T.H.E.
- Publication Year
- 2006
- Format
- Hardcover
- Language
- English
- Item Height
- 1.2in
- Genre
- Business & Economics
- Topic
- Industrial Management, Commerce, Management
- Item Width
- 5.8in
- Item Weight
- 16.6 Oz
- Number of Pages
- 320 Pages
About this product
Product Information
A noted leader in the field of competitor intelligence shows business owners how to understand exactly what they are up against today and how to anticipate the competitive threats they may face in the future.
Product Identifiers
Publisher
Crown Publishing Group, T.H.E.
ISBN-10
0609610899
ISBN-13
9780609610893
eBay Product ID (ePID)
48625780
Product Key Features
Book Title
Secret Language of Competitive Intelligence : How to See Through and Stay Ahead of Business Disruptions, Distortions, Rumors, and Smoke Screens
Format
Hardcover
Language
English
Topic
Industrial Management, Commerce, Management
Publication Year
2006
Genre
Business & Economics
Number of Pages
320 Pages
Dimensions
Item Length
7.9in
Item Height
1.2in
Item Width
5.8in
Item Weight
16.6 Oz
Additional Product Features
Lc Classification Number
Hd38.7.F865 2006
Edition Description
Annotated Edition
Reviews
"One of the most important - and toughest - jobs of a manager is "seeing through" the competition: understanding the strategy, cost structure and pricing models of the companies that you bump up against in the marketplace. Leonard Fuld's new book offers approaches and insights into solving a problem which bedevils managers at every level." --Robert Crandall, retired Chairman and CEO of American Airlines "Leonard Fuld is the grandmaster of this kind of competitive intelligence work. He knows all about how companies engage in denial and need what he calls a moment of 'competitive clarity.' This book walks the reader through his techniques in very clear language. Yet it imparts an extremely sophisticated understanding of how to understand what the competition is doing." --William J. Holstein, Editor in Chief of "Chief Executive" "Leonard Fuld is the guru of competitive intelligence. In his new book, he shows your company how to anticipate competitors' moves, through war games and other methods. His stories and ideas will make you question whether you're doing an adequate job of staying ahead of the competition." --Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University "My challenge as an executive is digesting gobs of loose data. One of the great benefits of Leonard Fuld's "The Secret Language of Competitive Intelligence," is to figure out how to filter that data and understand what it really means." --Dr. Ku-Hyun Jung, President, Samsung Economic Research Institute "A big part of every executive's job is having a clear-eyed realistic understanding of the marketplace. Yet, the problem, asLeonard Fuld says, is that every market is full of 'distortions, rumors and smoke screens.' What he does in "The Secret Language of Competitive Intelligence" is provide potential solutions to the problem with practical tools for separating fact from fiction and the wheat from the chaff. The result is a methodology for understanding whether the competition you face is mediocre, weak or strong, what its future plans are and the steps you need to take to be successful. In short, a smart, easy-to-use set of ideas for how to get the information you need to make the decisions you must." --Yang Yuanqing, Chairman of the Board, Lenovo Group Ltd, "One of the most important - and toughest - jobs of a manager is "seeing through" the competition: understanding the strategy, cost structure and pricing models of the companies that you bump up against in the marketplace. Leonard Fuld's new book offers approaches and insights into solving a problem which bedevils managers at every level." -Robert Crandall, retired Chairman and CEO of American Airlines "Leonard Fuld is the grandmaster of this kind of competitive intelligence work. He knows all about how companies engage in denial and need what he calls a moment of 'competitive clarity.' This book walks the reader through his techniques in very clear language. Yet it imparts an extremely sophisticated understanding of how to understand what the competition is doing." -William J. Holstein, Editor in Chief of Chief Executive "Leonard Fuld is the guru of competitive intelligence. In his new book, he shows your company how to anticipate competitors' moves, through war games and other methods. His stories and ideas will make you question whether you're doing an adequate job of staying ahead of the competition." -Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University "My challenge as an executive is digesting gobs of loose data. One of the great benefits of Leonard Fuld's The Secret Language of Competitive Intelligence, is to figure out how to filter that data and understand what it really means." -Dr. Ku-Hyun Jung, President, Samsung Economic Research Institute "A big part of every executive's job is having a clear-eyed realistic understanding of the marketplace. Yet, the problem, as Leonard Fuld says, is that every market is full of 'distortions, rumors and smoke screens.' What he does in The Secret Language of Competitive Intelligence is provide potential solutions to the problem with practical tools for separating fact from fiction and the wheat from the chaff. The result is a methodology for understanding whether the competition you face is mediocre, weak or strong, what its future plans are and the steps you need to take to be successful. In short, a smart, easy-to-use set of ideas for how to get the information you need to make the decisions you must." -Yang Yuanqing, Chairman of the Board, Lenovo Group Ltd, "One of the most important - and toughest - jobs of a manager is "seeing through" the competition: understanding the strategy, cost structure and pricing models of the companies that you bump up against in the marketplace. Leonard Fuld's new book offers approaches and insights into solving a problem which bedevils managers at every level." -Robert Crandall, retired Chairman and CEO of American Airlines "Leonard Fuld is the grandmaster of this kind of competitive intelligence work. He knows all about how companies engage in denial and need what he calls a moment of 'competitive clarity.' This book walks the reader through his techniques in very clear language. Yet it imparts an extremely sophisticated understanding of how to understand what the competition is doing." -William J. Holstein, Editor in Chief ofChief Executive "Leonard Fuld is the guru of competitive intelligence. In his new book, he shows your company how to anticipate competitors' moves, through war games and other methods. His stories and ideas will make you question whether you're doing an adequate job of staying ahead of the competition." -Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University "My challenge as an executive is digesting gobs of loose data. One of the great benefits of Leonard Fuld'sThe Secret Language of Competitive Intelligence, is to figure out how to filter that data and understand what it really means." -Dr. Ku-Hyun Jung, President, Samsung Economic Research Institute "A big part of every executive's job is having a clear-eyed realistic understanding of the marketplace. Yet, the problem, as Leonard Fuld says, is that every market is full of 'distortions, rumors and smoke screens.' What he does inThe Secret Language of Competitive Intelligenceis provide potential solutions to the problem with practical tools for separating fact from fiction and the wheat from the chaff. The result is a methodology for understanding whether the competition you face is mediocre, weak or strong, what its future plans are and the steps you need to take to be successful. In short, a smart, easy-to-use set of ideas for how to get the information you need to make the decisions you must." -Yang Yuanqing, Chairman of the Board, Lenovo Group Ltd, " One of the most important - and toughest - jobs of a manager is " seeing through" the competition: understanding the strategy, cost structure and pricing models of the companies that you bump up against in the marketplace. Leonard Fuld's new book offers approaches and insights into solving a problem which bedevils managers at every level." -- Robert Crandall, retired Chairman and CEO of American Airlines " Leonard Fuld is the grandmaster of this kind of competitive intelligence work. He knows all about how companies engage in denial and need what he calls a moment of ' competitive clarity.' This book walks the reader through his techniques in very clear language. Yet it imparts an extremely sophisticated understanding of how to understand what the competition is doing." -- William J. Holstein, Editor in Chief of "Chief Executive" " Leonard Fuld is the guru of competitive intelligence. In his new book, he shows your company how to anticipate competitors' moves, through war games and other methods. His stories and ideas will make you question whether you're doing an adequate job of staying ahead of the competition." -- Philip Kotler, S. C. Johnson Distinguished Professor of International Marketing, Kellogg School of Management, Northwestern University " My challenge as an executive is digesting gobs of loose data. One of the great benefits of Leonard Fuld's "The Secret Language of Competitive Intelligence," is to figure out how to filter that data and understand what it really means." -- Dr. Ku-Hyun Jung, President, Samsung Economic Research Institute " A big part of everyexecutive's job is having a clear-eyed realistic understanding of the marketplace. Yet, the problem, as Leonard Fuld says, is that every market is full of ' distortions, rumors and smoke screens.' What he does in "The Secret Language of Competitive Intelligence" is provide potential solutions to the problem with practical tools for separating fact from fiction and the wheat from the chaff. The result is a methodology for understanding whether the competition you face is mediocre, weak or strong, what its future plans are and the steps you need to take to be successful. In short, a smart, easy-to-use set of ideas for how to get the information you need to make the decisions you must." -- Yang Yuanqing, Chairman of the Board, Lenovo Group Ltd
Copyright Date
2006
Target Audience
Trade
Lccn
2005-032331
Dewey Decimal
658.4/72
Dewey Edition
22
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:253677842183
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Item location:
Glenville, Pennsylvania, United States
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| Will ship within 10 business days of receiving cleared payment. The seller has specified an extended handling time for this item. |
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