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Silent Selling : Best Practices and Effective Strategies in Visual Merchandising by Kate Ternus and Judy Bell (2011, Trade Paperback)

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Product Information

Capturing the direction and evolution of today's retail industry, Silent Selling: Best Practices and Effective Strategies in Visual Merchandising , 4th Edition, is a multi-disciplinary blend of practical activities and creative problem-solving that takes readers beyond the basics of visual merchandising. Readers gain an understanding of experts' recent discoveries and learn valuable techniques while being encouraged to think outside the box using Bell's "Look-Compare-Innovate" model. With these informational tools, students can learn to create and deliver professional presentations that will facilitate their move from the classroom to the workplace.

Product Identifiers

Publisher
Fairchild Books
ISBN-10
1609011538
ISBN-13
9781609011536
eBay Product ID (ePID)
102849269

Product Key Features

Author
Kate Ternus, Judy BELL
Publication Name
Silent Selling : Best Practices and Effective Strategies in Visual Merchandising
Format
Trade Paperback
Language
English
Publication Year
2011
Type
Textbook
Number of Pages
448 Pages

Dimensions

Item Length
10.9in
Item Height
1.1in
Item Width
8.5in
Item Weight
57.4 Oz

Additional Product Features

Lc Classification Number
Hf5845
Edition Number
4
Table of Content
Preparation for Visual Creativity Creative Thinking: Getting "Out of the Box"What Is Visual Merchandising?Core Design Strategies Practices and Strategies for the Selling Floor Layout and Fixtures for Fashion ApparelFashion Apparel Wall SetupsFashion Apparel and Accessory CoordinationHome Fashion Presentation Communicating Retail Atmospherics SigningLighting Visual Practices for Nontraditional Venues Grocery and Food Service StoresNontraditional Retailing Tools and Techniques for Merchandise Display The Magic of the Display WindowMannequins and Mannequin AlternativesBuilding a Visual Merchandising Department Career Strategies Visual Merchandising Careers
Copyright Date
2012
Target Audience
College Audience
Topic
Marketing / General, Industries / Retailing, Fashion & Accessories, Industries / Fashion & Textile Industry
Lccn
2011-921534
Dewey Decimal
659.1
Dewey Edition
23
Illustrated
Yes
Genre
Design, Business & Economics

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Silent Selling : Best Practices and Effective Strategies in Visual Merchandising by Kate Ternus and Judy Bell (2011, Trade Paperback)

About this product

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Additional Product Features

All listings for this product

item 1 Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

item 2 Silent Selling : Best Practices and Effective Strategies in Visual Merchandising

item 3 Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

item 4 Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

item 5 Silent Selling : Best Practices and Effective Strategies in Visua

item 6 Silent Selling : Best Practices and Effective Strategies in Visua

item 7 Silent Selling: Best Practices and Effective Strategies in Visual Merchandising

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PMBOK® Guide Ser.: Guide to the Project Management Body of Knowledge (PMBOK Guide) and the Standard for Project Management by Project Management Institute (2021, Trade Paperback)

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