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Lean Branding: Creating Dynamic Brands to Generate Conversion by Laura Busche
US $35.85
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Located in: Sparks, Nevada, United States
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eBay item number:364116411513
Item specifics
- Condition
- Book Title
- Lean Branding: Creating Dynamic Brands to Generate Conversion
- Publication Date
- 2019-04-09
- Pages
- 290
- ISBN
- 9781492054191
- Publication Year
- 2019
- Type
- Not Available
- Format
- Trade Paperback
- Language
- English
- Publication Name
- Lean Branding : Creating Dynamic Brands to Generate Conversion
- Item Height
- 0.6in
- Item Length
- 9in
- Publisher
- O'reilly, Incorporated
- Item Width
- 6.1in
- Item Weight
- 15.4 Oz
- Number of Pages
- 296 Pages
About this product
Product Information
Every day, thousands of passionate developers come up with new startup ideas but lack the branding know-how to make them thrive. If you count yourself among them, Lean Branding is here to help. This practical toolkit helps you build your own robust, dynamic brands that generate conversion. You'll find over 100 DIY branding tactics and inspiring case studies, and step-by-step instructions for building and measuring 25 essential brand strategy ingredients, from logo design to demo-day pitches, using The Lean Startup methodology's Build-Measure-Learn loop. Learn exactly what a brand is--and what it isn't Build a minimal set of brand ingredients that are viable in the marketplace: brand story, brand symbols, and brand strategy Measure your brand ingredients by using meaningful metrics to see if they meet your conversion goals Pivot your brand ingredients in new directions based on what you've learned--by optimizing rather than trashing Focus specifically on brand story, symbols, or strategy by following the Build-Measure-Learn chapters that apply
Product Identifiers
Publisher
O'reilly, Incorporated
ISBN-10
1492054194
ISBN-13
9781492054191
eBay Product ID (ePID)
5038615254
Product Key Features
Publication Name
Lean Branding : Creating Dynamic Brands to Generate Conversion
Format
Trade Paperback
Language
English
Publication Year
2019
Type
Not Available
Number of Pages
296 Pages
Dimensions
Item Length
9in
Item Height
0.6in
Item Width
6.1in
Item Weight
15.4 Oz
Additional Product Features
Lc Classification Number
Hf5415.1255
Copyright Date
2019
Target Audience
Scholarly & Professional
Topic
Marketing / General, Consumer Guides, Development / Business Development, Strategic Planning
Dewey Decimal
658.827
Dewey Edition
23
Genre
Business & Economics, Référence
Item description from the seller
Seller assumes all responsibility for this listing.
eBay item number:364116411513
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Item location:
Sparks, Nevada, United States
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Seller feedback (459,571)
e***l (95)- Feedback left by buyer.
Past 6 months
Verified purchase
Super impressed with this seller! They had the best price by far for this book! Both the cost of the book and the shipping fee was far better than average! The book came exactly as described, it was well packaged and quite a bit earlier than expected! The seller was polite and replied quickly to my messages.
I’ll definitely make another purchase soon!
Thank you to the seller! Be safe and keep up the great work!
l***w (80)- Feedback left by buyer.
Past 6 months
Verified purchase
WONDERFUL book! Better than described, in just like new condition [not just good]. Packaged very carefully, shipped very securely. Great seller, would buy from again in a heartbeat! No communication occurred, but I imagine it would have been as good as the rest of their customer service. Very happy with purchase, thank you very much!
n***_ (279)- Feedback left by buyer.
Past 6 months
Verified purchase
All around had the best experience you could hope for with purchasing online. Seller was informative of the shipping process from start to finish. Product arrived matching the specifications I requested but also matched the photographs and item description. Lastly shipped and arrived fast and packaged perfectly for safety. Highly suggest this sellers shop, AAA+++.
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